In the movie, Chris is the most popular and attractive guy in school, but he begins to realize that he wants more than just superficial relationships. He meets Roxy, a smart and independent girl, but she doesn't seem interested in him because of his image.
Chris enlists the help of his best friend, Cy, who is an influencer with thousands of followers. Cy suggests they "reverse catfish" Roxy by giving Chris a makeover and taking over his social media accounts. With Cy's help, Chris starts posting pictures and videos that show his more interesting and genuine side.
Soon, Roxy starts to take notice of Chris and they begin to bond over their shared interests. However, things get complicated when Roxy discovers the truth about Chris' social media makeover and feels betrayed.
Chris realizes he needs to make things right and decides to be honest with Roxy about his initial intentions. In the end, they both learn the importance of being true to oneself and finding relationships based on real connections.