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From Despair to Fitness Empire: The Extraordinary Weider Brothers

Drama  United States of America 

"Bigger" is a biographical drama film that follows the story of Joe and Ben Weider, two Jewish brothers from Montreal, who are credited with founding the modern fitness industry. The movie is set in the late 1920s, when Joe (played by Tyler Hoechlin) and Ben (played by Aneurin Barnard) were young and struggling to make ends meet.

Despite the challenges of growing up poor and facing discrimination, the brothers were passionate about bodybuilding and weightlifting. They started out by publishing a magazine called "Your Physique", which focused on health and fitness for men. The magazine was an instant success and helped to popularize the sport of bodybuilding.

As their influence grew, the brothers began to promote other bodybuilders and organize competitions, including the Mr. Olympia contest. They also established a supplement and equipment company, which became known as the Weider Nutrition and Fitness Empire.

Along the way, Joe and Ben faced many obstacles, including anti-Semitism and racism. They were often rejected by mainstream distributors and faced criticism from those who saw bodybuilding as a niche and somewhat controversial pursuit.

Despite these challenges, the brothers persevered and made significant contributions to the world of fitness. They helped to transform bodybuilding from a fringe sport into a mainstream activity, and helped to introduce many of the training methods and nutritional supplements that are widely used today.

"Bigger" is a heartwarming and inspiring story of two brothers who defied the odds and built a fitness empire that continues to inspire people around the world.

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